Conversion Rate Optimization (CRO)
Working with digital marketing and be visible in the right channels are of course important. At the same time it is equally vital that the website the visitors land on actually lead to some sort of conclusion, in other words, a conversion!
Wait, what… conversion? The visitors are converting on the website since the digital affairs are generated there. By shaping a website that is optimized for conversion, chances for a desired action are more likely. The differences can be minor and sometimes even be perceived as trivial, but we promise you, another choice of colour on a button etc. can increase the conversion rate by almost 43 %.
We carry out thorough analyses of the traffic flow on your website and present the possibility to understand how the website is used and how it can be improved. We mix creativity with statistical data that results in an action plan to generate the most leads for your website. Of course we implement the optimizations and track how the new changes performs compared to your old website.